Innocent Equation
IE-CDX-048FashionArchived

LANCE STEPHENSON

Designed a personal webstore collection for Lance Stephenson, in collaboration with Courtsmith.

Gallery

Summary

Designed a collection for Lance Stephenson's personal webstore, in collaboration with Courtsmith. Courtsmith gave athletes the opportunity to promote their own brand for a profit share — a player-owned merchandise business model outside of major brand deals.

Deliverables

  • 01Courtsmith Athlete Initiatives
  • 02Personal Webstore Collection

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